Branding & Website Design

Protem Apartments

5 out of 5

Branding & Website Design

BRIEF

Protem Apartments specialise in finding and providing serviced apartments for short term accommodation in Central London, with a particular focus on Canary Wharf. Having this focus on one geographical area, their customers are able to benefit from Protem's detailed local knowledge, and the advice they can give on the best available accommodation.

OUR SOLUTION

We worked with Protem Apartments with creating, planning and managing their branding strategies both online and offline. Additionally we also handled their advertising and developed their brand, including the logo, which represents the identity and spirit of the company, their ethos and what they do.

We also developed a professional and responsive website for Protem Apartments that reflects the activities of the company and increased its value to their clients. It was important to Protem that their website was given a fresh and modern look and feel, as well as being responsive, to reflect the services that they offer. Responsive website designs provide lots of useful benefits including better usability across all devices from smartphones to tablets, from laptops to desktop computers, the ability to display specific content, elimination of the need for multiple platform specific apps and the ability to publish content to your site only once.

From an SEO perspective having a responsive design has also helped Protem’s online presence as instead of having to build links and traffic to multiple sites and blogs, all their SEO efforts are concentrated on one website. This in turn has helped to generate more sales, increase traffic to their website, boost their customer engagement and helped to give them an edge over their competition.

Protem Apartments has also been introduced on various social media sites by ourselves, enabling them to further catch the attention of existing and potential clients, increase brand awareness and provide relevant industry news, views, hints and tips to increase customer engagement and to further catch the attention of existing and potential clients.

THE OUTCOME

Protem’s new responsive website offers a variety of new features to their clients to help them find the perfect serviced apartment including an improved search facility enabling guests to search for apartments using a variety of key locations, London landmarks or specific properties, an improved search facility, an improved result filtering function, precise quotes for guest stays, improved property pages with image galleries to highlight the luxury standards of their apartments and an option to save favourite properties.

The work we have completed for Protem so far has fulfilled their initial aim of giving visitors to their website a much better understanding of the range of services the organisation offers, help them find information they need more easily and develop a strong online community via social media channels around their brand.

Built Around You

From beginning to end, you can rely on the LDA London Design team to support every step of your destination experience in order to make your visions a reality. For the most unique, professional and memorable destination experiences in Great Britain, contact LDA London Design today and begin your journey.
For more information about any of our services or to discover how LDA could help you in making your event truly unique, get in touch with the team today on +44 (0) 203 288 3906 or email us.

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